BRAND & WEBSITE DESIGN FOR SMALL BUSINESS

let’s design yours

Working with creative & product-based businesses worldwide.

Creating a positive brand experience and standout Squarespace or Shopify website.

Based in Perth, Western Australia I work with creative, driven and passionate small business superstars to deliver beautiful, functional and timeless website and brand designs. By simplifying the design process, this leaves you free to focus on building your business, not your website. The struggle does NOT have to be real.

let's get started

My Core Services

Featured

Squarespace Website

This essentials package is perfect for you if you’re a small business super star without the big business budget. Following my design and build process, you’ll come away with an elegant, simple, responsive Squarespace website that will connect you online with your ideal audience and customers. Ideal for creatives, cafe’s, photographers, artists and any service related business.

Shopify E-Commerce Website

The Shopify e-Commerce website package is ideal for businesses who want to move away from platforms like Etsy and sell their products in their own store. It has all the bells and whistles of my Squarespace Website Design package but you’ll walk away with a fully integrated online shop that will be a breeze for you to manage after handover.

Logo & Branding Design

It’s so important as a small business to have consistent branding that aligns with you, your business and your vibe. With my branding package, you’ll walk away with a comprehensive and considered brand design that includes Brand Guidelines and a Logo Guide.

Day Rate

My Day Rate service is perfect for you if your website (or business) needs a refresh. You know what you want done and you have the content and images prepared and ready to go. We’ll go through a pre-project scoping document to fully define our deliverables.

You walk away with all your ‘to-do’s’ done. No more DIY or trawling through Google searching for the answers!

Collateral Design

Creating a positive brand experience is gold for small businesses. Choose any of the additional branded services below to add to your package. Don’t need a website? That’s absolutely OK. I’m happy to provide a quote for just the ‘extras’. Message me your requirements and let’s get started!

Featured Projects

the marketing narrative

The Marketing Narrative is a bespoke marketing and strategy agency based in Melbourne. Business owner, Kathrin wanted a rebrand that would reflect the new direction her business was going in.

Reed + Rye

Natural, minimal brand components and website for a floral artist & designer working with beautiful hand-crafted faux flower creations for styling shoots and events.

view the portfolio

My Process

- Let's Get To Know Each Other

After your enquiry hits my inbox, we'll have a chat via email (or phone) about your business and what you're looking for.

Once we agree we're a good fit to work together, I'll send over a quote for you to approve, then a contract, followed by an invoice for the 50% non-refundable deposit. We'll also agree a start date at this point.

After that, you’ll receive the password to your exclusive client portal where you’ll find your questionnaire/s to complete. Your answers will be what helps me to form the creative direction of our project.

- Planning & Finalising Content

Once you've completed your questionnaire/s, you'll send them, along with all your website/branding content, to me via Dropbox or Google Drive (or in a Word Document if preferred).

Having all your content ready is an important part of this step. The content typically includes all website images and proofed copy.

- Design & Build

This is where you sit back and relax, and I get to work! I'll create an Adobe XD design draft of your website. Adobe XD is a design tool used my designers to develop prototypes of webpages. It allows you to see how your website will look before any building is done!

You'll have the opportunity to request refinements and after finalising the design, I’ll go ahead and build the website.

If I'm working on your branding, you'll also receive a brand draft for you to review.

- Go Live & Celebrate

After you've signed off on all edits and you're happy with the final design, we're ready to go live! You'll have your Squarespace or Shopify account set up and I'll transfer the ownership over to you.

I'll also send you all your project and/or branding files for you to access at any time.

Once the project is complete and you're live, I'll showcase it on my website and give you a shout-out on Instagram as well!

book your project

hello there.

YOUR DESIGNER

From small town girl to Londoner, and back again. I started working with Squarespace websites while running my own small business. Frustrated with website platforms that were unnecessarily confusing and designers that couldn't deliver my vision, I took it upon myself to learn how to build websites using Squarespace and Shopify.

I'd been working with an agency creating branding for small business and after building a couple of client websites as an additional service, I had a bit of a lightbulb moment - this was it! This was what I loved to do. I intentionally work with small businesses because that's who I love to support. Past clients have now become virtual friends!

find out more

To say I am thrilled with my new branding and website
WOULD BE AN UNDERSTATEMENT.

client love

Testimonials

I could not recommend Jo highly enough. Being a new business, I was not entirely sure on what I was looking for in terms of branding and a website. I threw a few very different ideas at Jo and from this she was able to put together the most beautiful branding draft which quite literally blew me away. On top of this, I appointed Jo to do our website, I wanted something to stand out and that is exactly what Jo gave me... she was also incredibly friendly & patient along the journey. Thank you so much Jo!

Charlotte Foley | Richards & Wood, Brisbane, Australia

Just a quick message to thank Jo for her beautiful work in rebranding my small business. Jo was easy to work with, friendly and professional. She took the time to get to know my brand, its vibe and what I wanted to achieve. I love the finished product, and Jo was always quick to reply to any emails and any adjustments that were necessary. Thanks again Jo, love your work!

Steph Fisher | Beryl & Bob Illustrations, NSW, Australia

To say I am thrilled with my new branding and website would be an understatement. Jo perfectly translated my sometimes erratic vision and feedback into something that was not only beautiful, but geared up to help me achieve my business goals. Every interaction has filled me with confidence and I have been in total admiration of Jo's patience and creativity. I am incredibly grateful I found Jo and would recommend her to anyone looking to re-brand or build a website. In fact you would be extremely lucky to have her on your team.

Kerry Diamond | I Do With Diamond, Melbourne, Australia

It is tricky to put into words just how incredible Jo is at what she does! Jo took the time to understand my brand and my vision for the website, and performed nothing short of a miracle translating my disjointed rambling into something clean, cohesive, stunning and entirely on brand for me. The process was an absolute joy; Jo is patient, responsive and creative making the development of the website smooth and really enjoyable. I cannot recommend Jo enough! Her talents are an asset to any brand and her beautiful manner, creativity and professionalism making her a delight to work with.

Hannah Johnson | Twinewood Studio, Melbourne, Australia

Interested in working together?

I would love to hear from you! If you feel like we'd be a good fit to work together, that my style resonates with what you're looking for, or if you just have some questions for me... drop me a line and I'll be in touch.

let's do this